I’m doing research for a company on facebook pros and cons… Did you know. As of 2009
• 1 out of every 5 people who go online visit facebook.Inside FacebookSocial media bible (who cites a press release), Feb, 2009
• Inside Facebook says: “the number of Americans over 35, 45, and 55 on Facebook is growing fast. In the last 60 days alone, the number of people over 35 has nearly doubled. Developers and marketers may want to think about how to serve this group of new users.”
• “The average MySpace user now spends 266 minutes (4.4 hours) on the site every month; a 5% increase over last month and a +31% increase year over year. MySpace says its users spend nearly 100 minutes more per visitor than the closest competitor.”
• “Women over 55 remain the fastest growing group, and growth among the teen and college-age set has been relatively paltry. In absolute numbers there are now even slightly more members between the ages of 45 and 65 than there are 13-to 17-year-olds.” Wired Magazine, March.
• Facebook Ranks as Top Social Networking Site in the Majority of European Countries. Facebook Captures #1 Ranking in Spain for the First Time in February, comScore, April
• Facebook has a clear, easy to use, and uncluttered interface.
• Facebook has a smaller community and therefore a lower chance of meeting people that you would not want to. Such as Spammers
• Facebook targets college and higher-level adults.
• Facebook does not have much of a risk for programming or loading problems.
• Facebook has good tools like the use of the history. The history has an open area for when changes occur on your page. Then you, family and friends can all see all of the new stuff on your site, Updates
• Facebook has a “Fan Page” that you can create to have other people follow you as a group an not just a person.
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